IIM Tiruchirappalli's Publications (Web of Science)

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Total No of Publication : 224


(Why) Do We Trust AI?: A Case of AI-based Health Chatbots

  • Authors: Prakash, Ashish Viswanath; Das, Saini
    Year: 2024 | IIM Tiruchirappalli
    Source: Strategic Management Journal
    DOI: 10.3127/ajis.v28i0.4235

Automated chatbots powered by artificial intelligence (AI) can act as a ubiquitous point of contact, improving access to healthcare and empowering users to make effective decisions. However, despite the potential benefits, emerging literature suggests that apprehensions linked to the distinctive fea...(Read Full Abstract)


(Why) Do We Trust AI?: A Case of AI-based Health Chatbots

  • Authors: Prakash, Ashish Viswanath; Das, Saini
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Consumer Research
    DOI: 10.3127/ajis.v28.4235
    Access Type: Gold

Automated chatbots powered by artificial intelligence (AI) can act as a ubiquitous point of contact, improving access to healthcare and empowering users to make effective decisions. However, despite the potential benefits, emerging literature suggests that apprehensions linked to the distinctive fea...(Read Full Abstract)


Airline Social Media Recovery Satisfaction: Has COVID Changed Everything?

  • Authors: Sharma, Tripti Ghosh; Gupta, Mahima; Thomas, Vinu Cheruvil; Sivakumaran, Bharadhwaj
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Management Studies
    DOI: 10.1177/00472875241228498

This study deals with airlines' handling of customer complaints pre- and post-Covid 19. Authors extracted airlines' responses regarding redress, timeliness, apology, credibility, facilitation, and attentiveness and analyzed them pre- and post-pandemic. The results indicate the differential impacts o...(Read Full Abstract)


Analysing psycho-social conditions of people during the COVID-19 pandemic: A case of Kerala

  • Authors: Rajesh, R.
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Indian Business Research
    DOI: 10.1016/j.ijdrr.2024.104327

We attempt to study the psycho -social conditions of people during the COVID-19 and observe the conditions of distress, which are closely associated to each other. Using incidence analysis and grey theory, we examined uncertainty with various psycho -social conditions, indicating stress, anxiety, de...(Read Full Abstract)


Board Busyness and Firm Performance: An Emerging Market Perspective

  • Authors: Venkatesh, G.; Kshatriya, Saranya; Bansal, Shashank
    Year: 2024 | IIM Tiruchirappalli
    Source: Case Studies on Transport Policy
    DOI: 10.1111/corg.12600

Research Question/IssueThis paper primarily explores the relationship between busy boards and firm performance. Additionally, we have performed a quasi-natural experiment to evaluate the impact of SEBI regulatory restrictions on multiple directorships on the firm performance.Research Findings/Insigh...(Read Full Abstract)


Business group affiliation and competitive repertoire

  • Authors: Kumar, T. V. Arun; Manikandan, K. S.
    Year: 2024 | IIM Tiruchirappalli
    Source: Australasian Marketing Journal
    DOI: 10.1007/s10490-022-09855-4

We connect business group research with literature on competitive repertoire-a firm's portfolio of actions that characterize its strategy-to examine the influence of business group affiliation on firm strategy. We theorize that access to a larger stock and a broad range of resources, both within the...(Read Full Abstract)


Causal analysis of the challenges to electric vehicles' adoption using GINA: Implications to emerging economies

  • Authors: Kumar, P. Suresh; Shriram, R. G.; Rajesh, R.; Rammohan, A.
    Year: 2024 | IIM Tiruchirappalli
    Source: International Journal of Information Management
    DOI: 10.1016/j.cstp.2024.101160

To combat emissions from transportation sector, India is transitioning to a zero or low carbon emission transportation paradigm by encouraging the use of hydrogen fuel cars and electric vehicles (EVs). The study aims to investigate the challenges impeding the adoption of electric vehicles and to und...(Read Full Abstract)


Co-volatility dynamics in global cryptocurrency and conventional asset classes: a multivariate stochastic factor volatility approach

  • Authors: Velappan, Shalini
    Year: 2024 | IIM Tiruchirappalli
    Source: Evidence-Based HRM-A Global forum for Empirical Scholarship
    DOI: 10.1108/SEF-06-2023-0339

PurposeThis study aims to investigate the co-volatility patterns between cryptocurrencies and conventional asset classes across global markets, encompassing 26 global indices ranging from equities, commodities, real estate, currencies and bonds.Design/methodology/approachIt used a multivariate facto...(Read Full Abstract)


Digital technologies and carbon neutrality goals: An in-depth investigation of drivers, barriers, and risk mitigation strategies

  • Authors: Bhatia, Meena; Meenakshi, N.; Kaur, Puneet; Dhir, Amandeep
    Year: 2024 | IIM Tiruchirappalli
    Source: International Journal of Information Management
    DOI: 10.1016/j.jclepro.2024.141946
    Access Type: Hybrid

Prior research has primarily concentrated on non-digital and process-oriented methods for achieving carbon neutrality (CN) in the context of mitigating climate change (CC), while the potential of digital technology (DT) has hardly been investigated. This study addresses this gap by answering four re...(Read Full Abstract)


Do retail and institutional investors react differently to earnings management? Evidence from Indian IPOs

  • Authors: Priyesh, V. P.; Jijo, Lukose P. J.
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Macromarketing
    DOI: 10.1108/JAAR-10-2022-0281

PurposeThis study investigates the impact of pre-IPO earnings management on investor demand in the Indian IPO market. It also examines whether earnings management by issuer firms affects IPO valuation, a topic that is underexplored in accounting research.Design/methodology/approachThe study uses the...(Read Full Abstract)


Earnings quality, institutional investors and corporate cash holdings: evidence from India

  • Authors: Chada, Swechha; Varadharajan, Gopal
    Year: 2024 | IIM Tiruchirappalli
    Source: Sustainable Operations in India
    DOI: 10.1108/IJMF-05-2022-0224

PurposeThis paper aims to examine the relationship between earnings quality and corporate cash holdings in an emerging economy. Existing literature posits that earnings quality is a result of information asymmetry and firms with lower earnings quality increases cash holdings, to shield the firm from...(Read Full Abstract)


Empowering rural micro-entrepreneurs through technoficing: A process model for mobilizing and developing indigenous knowledge

  • Authors: Parthiban, Rishikesan; Sun, Ruonan; Qureshi, Israr; Bandyopadhyay, Somprakash
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Travel Research
    DOI: 10.1016/j.jsis.2024.101836
    Access Type: Hybrid

The micro-entrepreneurship sector, as the second-largest employment generator in rural areas, plays a crucial role in alleviating poverty. This study explores how social enterprises can assist rural micro-entrepreneurs in mobilizing and leveraging indigenous knowledge to align production with demand...(Read Full Abstract)


Evaluation of efficiency and ranking of Indian hotels and restaurants: a bootstrap DEA approach

  • Authors: Mahajan, Varun; Mogha, Sandeep Kumar; Pannala, R. K. Pavan Kumar
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Services Marketing
    DOI: 10.1108/BIJ-07-2021-0443

PurposeThe main purpose of this paper is to determine the bias-corrected efficiencies and rankings of the selected hotels and restaurants (H&Rs) in India.Design/methodology/approachThe data for the Indian H&R sector are collected from the Prowess database. The bootstrap data envelopment analysis (DE...(Read Full Abstract)


How small firms build resilience to ward off crises: a paradox perspective

  • Authors: Chaudhary, Sanjay; Dhir, Amandeep; Meenakshi, N.; Christofi, Michael
    Year: 2024 | IIM Tiruchirappalli
    Source: Journal of Business Research
    DOI: 10.1080/08985626.2023.2265327

Despite crises being a dominant theme in organizational research, little inquiry has been conducted into how small firms built resilience and coped with uncertainties created by the COVID-19 pandemic. In this study, we explore the challenges faced by small firms during this crisis and how they handl...(Read Full Abstract)


Impact of store brand competition on retailer's strategic inventory in decentralized supply chains

  • Authors: Balasubramanian, Ganesh; Maruthasalam, Arulanantha Prabu Ponnachiyur
    Year: 2024 | IIM Tiruchirappalli
    Source: Australian Journal of Career Development
    DOI: 10.1002/nav.22144
    Access Type: Bronze

Retailers often sell their own store brands that compete with the national brands. Store brand competition induces the supplier to quote lower wholesale prices for national brands. In multi-period selling environments, retailers may complement this wholesale price reduction by carrying strategic inv...(Read Full Abstract)


Influence of working capital efficiency on firm's composite financial performance: evidence from India

  • Authors: Kumar, Shiv Shankar; Sawarni, Kumar Sanjay; Roy, Subrata; Naresh, G.
    Year: 2024 | IIM Tiruchirappalli
    Source: Global Business Review
    DOI: 10.1108/IJPPM-07-2023-0374

PurposeThe objective of this paper is to investigate the effect of working capital efficiency (WCE) and its components on the composite financial performance of a sample of Indian firms.Design/methodology/approachOur sample includes 796 non-financial listed firms from 2015-16 to 2021-22. Sample firm...(Read Full Abstract)


Is Travel Resurgence in the Post-Global Health Emergency a Form of Revenge Travel? A Multi-phase Qualitative Study

  • Authors: Meenakshi, N.; Dhir, Amandeep; Kaur, Puneet; Mahto, Raj V.; Nicolau, Juan Luis
    Year: 2024 | IIM Tiruchirappalli
    Source: Service Industries Journal
    DOI: 10.1177/00472875241234388

This paper aims to conceptualize whether revenge tourism is an apt description of travel in the post global health emergency period from the perspective of travelers. Furthermore, it examines the outcomes of post global health emergency travel. The multiphase work included screening and three phases...(Read Full Abstract)


Managerial risk data analytics applications using grey influence analysis (GINA)

  • Authors: Rajesh, R.
    Year: 2024 | IIM Tiruchirappalli
    Source: Communications of The Association for Information Systems
    DOI: 10.1016/j.datak.2024.102312

We observe and analyze the causal relations among risk factors in a system, considering the manufacturing supply chains. Seven major categories of risks were identified and scrutinized and the detailed analysis of causal relations using the grey influence analysis (GINA) methodology is outlined. Wit...(Read Full Abstract)


Measuring central bank independence in India - a legal and behavioural case of Reserve Bank of India

  • Authors: Bhat, Aijaz Ahmad; Khan, Javaid Iqbal; Bhat, Javed Ahmad; Bhat, Sajad Ahmad
    Year: 2024 | IIM Tiruchirappalli
    Source: Electronic Government and Electronic Participation
    DOI: 10.1108/IJSE-02-2023-0098

PurposeThis study attempts to quantify the degree of independence of Central Bank of India from both legal and behavioural contexts over the period 1990-1991 to 2018-2019, a period encompassing major developments in the operation and regulation of Reserve Bank of India (RBI).Design/methodology/appro...(Read Full Abstract)


Modelling the traits of consumer resilience: implications to emerging markets

  • Authors: Rajesh, R.
    Year: 2024 | IIM Tiruchirappalli
    Source: Marketing Intelligence & Planning
    DOI: 10.1108/MIP-05-2023-0196

PurposeThe author identifies the traits of consumer resilience in emerging markets, classifies these major traits into five categories and analyses the influence relationships among them with distinctive focus on the psychological and personal resilience aspects.Design/methodology/approachThe influe...(Read Full Abstract)